Music is an opportunity for your brand. Raven and Finch is a music solutions company that creates music experiences for all forms of brand communication and storytelling.

Music as branding tool
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Music for Brands #5 – why radio is solitude management with Christian Salic

In episode #5 we are talking to Christian Salic who runs his own agency at the intersection of advertising, design and digital. We talk about radio and advertising and why good radio is more about seeing images than it is about listening.      

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American Airlines plays better music onboard, thanks to Twitter complaints!

In the past polling institutes and pollsters were the only way to find out what customers think about services and products. That has changed over the last few years a lot. If your music is weak ask your social media followers for advice! American Airlines just changed their music on board of the airplanes. They went from […]

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Music for brands – #4 music in branded spaces with Franz Riebenbauer

In episode #4 we talk to Franz Riebenbauer from Riebenbauer Design about how music plays a key role in the success of a branded space and why the sound of fear on a high-speed race car track is nearly silent.

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Music for brands – Episode #3 with Jakob Reisinger

In episode three we talk to Jakob Reisinger from Austrian brand ATOMIC. He will tell us why music contributes to the success of a piece of content production and why a strong music profile is an important part in differentiating your brand from your competitors.  

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Music for brands – Episode #2 with Andreas Putz

Music is 50% of the impact in moving pictures and why humming a song can save lives.

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Virgin America teams up with Spotify

The american airline Virgin America has already surprised their customers in the past with their client-friendly and innovative ideas. Now they bring you the ultimate music travel experience. This summer they did it again. At first they launched their first official mobile app where customers are able to book flights in 60 seconds or even […]

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Music for brands – Episode #1 with Mike John

How music helps digital brands like PUMA and Corona with LOOP agency’s CEO Mike John

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WHY MUSIC SHOULD BE PART OF YOUR OMNICHANNEL EXPERIENCE

American eagle shows you, why music should be a part of your omnichannel retail and customer experience.

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PEPSI LAUNCHES NEW MUSIC HUB

The music hub ‘The Sound Drop’ will be featuring popular emerging artists and will share their stories and art.

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BURBERRY’S PERSONAL RESONANCES

How Burberry uses music as part of it’s omnichannel experience.